Place of Wonder

I come from the Roald Dahl school of entrepreneurship — a place of wonder and action and opportunity and bold, nearly punk rock kindness. Maybe that’s why I believe that building a company is building a community. If you want to sell something, it better be good on all fronts. If you want top talent, it’s not money people want; it’s meaning. We need to inspire the next generation if we are to keep up with the world. Show that entrepreneurship is about imagination and community — not greed and profit.” — Jeni Britton Bauer, Founder of Jeni’s Splendid Ice Creams, an artisan ice cream company

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