Tag Archives: content

Find Your Niche

The first step in using your voice as a business tool is to establish your expertise. You need to establish yourself as an expert within your niche. That is the only way your audience will take your words as an … Continue reading

Posted in Reflections | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

Are You Wasting Employees’ Talent?

I divide great workers into two different camps. One group is hungry for every opportunity you can throw at them, asking about advancement from day one. I call these people “astronauts.” Light the fuse, and they’ll overshoot the moon. The … Continue reading

Posted in Reading | Tagged , , , , , , , , , , , , , , , , , , | 2 Comments