The Entrepreneurial Process

So in short: You had a vision, you realized that you hadn’t lived up to your vision, and then you went back to the drawing board. That’s the entrepreneurial process! Do you think it’s also the creative process? 

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If you approach art and creativity in a results-oriented way — like, I hope I make it big! — it’s always going to be disappointing. And I say that as someone who’s been lucky enough to enjoy some amount of that success. But I can also say from experience that’s never what’s really satisfying. I’ve never gotten to a point where I felt, Oh, OK, I made it. It never feels the same as the satisfaction I get when I take my focus off external results and focus on the inherent rewards of the creative process itself.

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